Awka, Anambra State, was alive with joy and cultural pride as Nwoke Udi Palmwine Bar, a beloved landmark in the city's entertainment scene, proudly celebrated its 10th anniversary.
The milestone event, spanning three memorable days, culminated on Sunday, January 11, 2026, with an outpouring of appreciation for loyal customers, thrilling competitions, and generous rewards.
The highlight of the grand finale included a series of exciting contests that had everyone cheering.
Ebere Obi, a talented dancer from Ihiala and based in Awka, emerged victorious in the dance competition, claiming the top prize.
Other highlights featured intense drinking and eating contests, where participants showcased impressive skills and determination.
All winners and participants went home smiling, handsomely rewarded with cash prizes and attractive gift items, courtesy of the visionary CEO, Ogbuefi Ndubuisi Eze.
True to the bar's reputation for hospitality, regular customers and friends were treated to complimentary servings of the signature star Abacha and fresh palm wine.
The three-day extravaganza was made even more vibrant by performances from up-and-coming artists, talented dancers, Masters of Ceremonies, MCs and energetic DJ BANKS, ensuring non-stop entertainment throughout.
The celebration perfectly capped off the yuletide season, drawing many returnees who were in Awka en route to their various destinations.
The People described the event as "superb" and unforgettable, joining locals in the festivities.
Prominent customers, including Vincent Uyalor, Asika Ikem, Patrick Anaso, Mr Odumeje, Lagos, and others, took turns to shower praise on the CEO for his unwavering focus and dedication.
They commended him for successfully running the bar for a full decade without interruptions or negative incidents, a remarkable feat in Nigeria's challenging business environment, marked by inconsistent power supply, multiple taxation, insecurity, and fluctuating economic policies.
The loyal patrons urged the Anambra State Government through its relevant agencies to formally recognize and honor such outstanding entrepreneurs who continue to project the state positively in the national entertainment industry.
In his heartfelt remarks, Ogbuefi Ndubuisi Eze expressed deep gratitude to customers for their steadfast support over the past 10 years.
He reaffirmed his commitment to remaining unbeatable by consistently delivering the authentic Igbo delicacies including the famous star Abacha and fresh palm wine that have become synonymous with Nwoke Udi Palmwine Bar.
Reflecting on the journey, Ogbuefi Eze shared insights from the tough early years and offered inspiring advice to aspiring young entrepreneurs: "Patience, focus, reliability, truthfulness, and total dedication are the keys to lasting success." He added.
Over its decade of operation, Nwoke Udi Palmwine Bar has earned numerous awards for its exceptional service, quality, and contributions to the society.
The establishment has also created employment for hundreds of people, with its workforce steadily growing to better serve patrons.
As Nwoke Udi enters its second decade, it stands as a shining example of resilience, cultural preservation, and entrepreneurial excellence in Awka and beyond.
Congratulations to Mazi Ndubuisi Eze and the entire team , here's to many more years of authentic Igbo hospitality.